I picked up this book in the library last week. Did I mention I love libraries??
I used to spend hours in the library, in short bursts, to collect random books from every aisle. I am no book snob. I'll take anything as long as I can learn!
But Ned has decided he is not into Mama browsing at all. I found this book on one of my rare Ned-free outings!
( I now have to search on line and put books on hold. Nowhere near as satisfactory as browsing the spines and choosing books based on the picture/colours/words on the front cover!)
Anyway, I picked this up as it was called "CREATE" and of course, that being my key word in life, I had to have it. Only later did I see it actually said, crEATe but as I love food as a past time too, it was still perfect!
The subtitle of the book is Eating, Design and Future Food.
I found so many great things in here!
Firstly, London based designer Alexandre Bettler (with Marie Jean Lund) created the Bread Faces project in 2007. The project was designed to get people making a portrait of themselves using jam, peant butter and marmelade. For some quirky reason (accessibility to art for everyone perhaps!) I love this!
And packaging and design ideas were abundant.
Stanley Honey packages their honey in clay plant pots so that, once empty, they can be filled with a living flower to "encourage more honey making in the future."
Thirdperson designed a range of heat resistant cardboard sleeves (love these knitting ones! how cosy!) to slip into existing cups for the Nusa kitchen range of winter soups.
I couldn't resist 'Fat Pig' chocolate by the Brooklyn Brothers in NY!
A little nasty perhaps but still caught my eye!
RAW. Natural packaging always appeals.
This bubblegum guy (10 flavours) calls for a home. Remove his 'clothes' (outer box) to see his skeleton!
Chocolate 'pencils' - Yum! No waste here!
Diners "use the sharpener to grate the chocolate shavings onto their desserts" at a Japanese patisserie.
And I never knew you could do so much with Caramel and toffee!
If you are interested, they then gave a pretty interesting breakdown of food 'typologies'
Who eats what and why!
Types include Zeno Youth, Extreme Connoisseurs, Food Thrifts, Armchair explorers (think Masterchef!), Ethical Eaters and Cultural chaser. This was eye opening stuff!
The ISBN is 978-3-89955-231-7 or put it on hold at the Gold Coast libraries.
1 comments:
What an awesome book filled with wonderful inspiration. Bet your creative juices were flowing well and truly after browsing its pages. Thanks for sharing Amber.
Kym
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